OUR STORY

Founder & cheesemonger

hi, i’m heather!

In April of 2022 I took a trip to Portugal with a best friend. I was, as I always am, in love with European cafe culture. The relaxed atmosphere, the simplicity of the experience, and the quality of the food all stood out to me. It was a juxtaposition to the “hot honey’s” of America (don’t get me wrong, I’ve got a couple in my pantry and use them often).

On a day off from the tour parts of our trip, we took a ferry to an island, explored that small city, and then ferried back to Lisboa. Walking along the shoreline we grabbed a late lunch from a stand - the options were cheese, cheese and salami, or cheese and ham. Sitting listening to the people and the water, absolutely devouring that cheese sandwich sold me. It was a joyful moment.

I came back to Crested Butte after that trip and quit my job in corporate marketing and started dreaming up Joyful Rind. I hope you join me in celebrating all of your joyful moments with cheese. PS: I’m the great granddaughter of a dairy farmer, so of course I found something dairy related!

WHERE WE SOURCE

We love small batch producers, but the reality of sourcing from individual producers all the way to the end of the road is logistically challenging. So we’ve identified some of the best purveyors to facilitate us in bringing quality cheese to the upper valley. You might recognize some brands and most may be new! We work with our partners to bring you the best cheese available to our small community.

SHOP OUR BOARDS

visit the market

Your new secret spot for top tier cheese

Come visit our curated market in Crested Butte to build your own custom tasting, grab a tasty baguette sandwich for lunch, or pick up bake-at-home entrees for your next dinner party. We also offer salads, freshly made sweets, and accompaniments for your cheese tasting.